On Friday, May 11, 2001 Philadelphia's first citizen of Rock and Roll, Pierre Robert delivered one of his legendary Friday Workforce Broadcasts from the Rittenhouse Square offices of Asher & Company, Ltd. Arriving around one pm PT (Pierre Time), Robert stepped off the elevator and quickly set to work. The ever-ebullient Robert was directed to the firm cafeteria where the staff had assembled to welcome the DJ and his production assistants, the WMM Army with a pizza party. As soon as Robert announced his broadcast location to the radio audience, the Asher switchboard lit-up with calls from firm clients, friends and family all of whom were delighted to know that their favorite radio personality was doing his show from our offices.

Following few formalities, Marketing Director Jack Kolmansberger accompanied Pierre on a tour of the offices, during which WMMR played blocks by the Talking Heads, Collective Soul and Three Doors Down. Of course, Jack had to repay the kindness by doing a commercial for Vermont Teddy Bears. Pierre practically leapt across the table to stop Jack who had offered “to take it from the top” after Pierre’s much-needed coaching. Pierre also gave his audience a lesson in the difference between outsourcing (one of Asher’s emerging service areas) and downsizing (“where companies throw good people out on their ***,” according to Pierre). Before long, the time had come for Robert to meet Asher & Company, Ltd.'s Managing Director Steve Carr and Asher Open Champion Megan McDonnell. The three agreed to play a friendly, albeit abbreviated game of golf, Asher Style. It was an opportunity to allow Robert to experience a taste of the form's legendary inner-office golfing tradition, which the DJ missed last month. As the broadcast concluded, Pierre congratulated the firm for creating the “sick and wonderful” environment that keeps employees happy. Pierre hung around to sign autographs including one to the Asher Boys in Blue (softball team).

After the broadcast ended, Pierre walked up front for a birds-eye view of Rittenhouse Square, the greatest place in the City. Asher Financial Advisor’s Vicki Dworski brought him up to date on the comings and goings in the Square. For those of you who caught Pierre’s broadcast the next week, he mentioned that the Barclay is now condo, information he gleaned from Vicki!

What’s going to happen next at Asher? Nobody knows for sure, but Pierre Robert is a tough act to follow. In the interim, we salute the rest of the staff with the words of our popular guest….. " Rock on my brothers."

		Pierre Robert and Susan Mock admire Asher's dainty china.
		Pierre and Jack do a live commercial for Vermont Teddy Bears.
		Pierre gets ready to introduce Steve Carr to the WMMR listening audience.

Here are clips from Pierre Robert's visit to Asher & Company, Ltd. in spring of 2001.

CLIP 1 (1 MB)
Pierre arrives in "Center Silly' and chats with Jack Kolmansberger

CLIP 2 (1.3 MB)
Pierre takes a sip of 'Liquid Asher'

CLIP 3 (2 MB)
Pierre discusses Asher's fine tea china with Susan Mock

CLIP 4 (1.5 MB)
Pierre sums up Asher & Company and says hello to all the Asher staff out in the field

CLIP 5 (2.4 MB)
Steve Carr gets ready to tee off

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