Founders
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Accounting and Tax Intellectual Property Finance Entrepreneurial Support
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>>Sessions Overview

Who should attend:
CEOS, CFOS, and business management people are encouraged to attend.

Time:
Registration for all sessions will be 8:30 am and all sessions will conclude by 10:30 am.

Location:
All sessions will be hosted by Temple University - Center City.  Click here for directions.

Cost:
There is no cost for any session, and continental breakfast will be provided for all attendees.

Session Descriptions:
Our session descriptions are provided for informational purposes only.  Topics may change based on attendee participation and suggestions.

Spring Sessions - 2008

Tuesday April 8, 2008

Financing Your Business Ideas
Many small business owners know they need financing to implement their business plans but don’t know “who” to go to or “how” to go about the process.  This session will provide you with the basic information and resources to assist you in applying for a business loan.  

  • When should I apply for a business loan?
  • Why you need a Written Business Plan!
  • The importance of cash flow and collateral
  • How can the Small Business Administration (SBA) assist you with your business financing needs

Speakers: 

Ken Hilbert, Business Loan Officer (PFCU)
Kathie Stone – Business Lending Services (PFCU)
John Fleming - Small Business Administration (SBA) Phila. District Office –Business Specialist

Tuesday, May 13, 2008

Lessons Learned from April 15:  How to Look Forward to Paying Next Year’s Taxes…
Of course, nobody looks forward to paying taxes, but some basic knowledge and proper planning can help minimize the pain on April 15th.  This session will let business owners understand the difference and tax impact between cash and accrual accounting, determine which business taxes they need to pay (Federal, state, local, Business Privilege Tax, and Net Profit Tax), how entity choices affect taxes, and discuss payroll tax issues including W-2s and 1099s.  We’ll also provide tips to minimize your overall tax obligation, including use of Section 179, inventory control, and more.

Speaker:  Susanne Spinell Shuster, CPA, MST.  Susanne is the chair of the Professional Services Group and the manager of the Asher Enterprise Group, which serves emerging and mid-sized businesses.  She provides comprehensive tax, accounting, and consulting services to a diverse group of health care providers, professional service corporations and closely held businesses, real estate groups, manufacturers and distributors, and individuals.  In addition, she has served as an adjunct professor at Temple University’s Fox School of Business and Management MBA program for over ten years.

Tuesday, June 10, 2008

Panel Discussion

Running a successful business takes more than a business plan and financial backing.   It takes time, hard work, dedication….and support.  Hear from the experts - local business owners and managers who have attended the seminars, read the books, applied for the loans and succeeded. They'll share their stories about the challenges they faced along the way and the success they've achieved.    The Emerging Business Series is pleased to put this panel together and allow you the opportunity to get first-hand information.


Fall Sessions - 2008

Tuesday, September 9, 2008

HR and Employment Law Issues
Business owners are required to understand and comply with a host of state and federal laws.  This session will provide you with a greater understanding of these laws and a number of other topics, including:

  • Proper hiring and firing practices

  • How to avoid harassment

  • How to discipline employees and conduct performance reviews

  • Employee handbooks - do you need one and how to write one

  • Effective human resource and employment law preventive techniques for small business

Speaker: TBA

Tuesday, October 14, 2008

Topic TBA  

Tuesday, November 11, 2008

Ratio Analysis:  Helping You Make Better Business Decisions
Ratio Analysis will provide you with a hands-on approach to making effective use of your financial statements.   We will introduce a broad range of financial analysis tools to help you make decisions and better manage your company.  Topics include measuring overall profitability, monitoring investment and reviewing cash gap analysis, and procedures for financial management including liquidity and loan analysis.

Speaker:  Susanne Spinell Shuster, CPA, MST.  Susanne is the chair of the Professional Services Group and the manager of the Asher Enterprise Group, which serves emerging and mid-sized businesses.  She provides comprehensive tax, accounting, and consulting services to a diverse group of health care providers, professional service corporations and closely held businesses, real estate groups, manufacturers and distributors, and individuals.  In addition, she has served as an adjunct professor at Temple University’s Fox School of Business and Management MBA program for over ten years.


>>Prior Sessions

>September 11, 2007    
Marketing 101
Being able to successfully market your product or service is essential to small business survival.  Do you really understand the basics of marketing, or are you simply purchasing advertising? Have you considered if your marketing efforts are reaching the appropriate audiences?  Does your company have a marketing plan and a corresponding budget?

We'll discuss what marketing is and what it isn't, understanding your value added proposition, customer service aspects of marketing, and putting together a marketing plan.

>October 9, 2007 
  

HR and Employment Law Issues
What every small business should know about managing its legal matters.

Topics include proper hiring and firing practices, how to avoid harassment, how to discipline employees, and effective human resource and employment law preventative techniques for small business.

>November 13, 2007   
Ratio Analysis:  Helping You Make Better Business Decisions
Ratio Analysis will provide you with a hands-on approach to making effective use of your financial statements.  We will introduce a broad range of financial analysis tools to help you make decisions and better manage your company.

Topics include measuring overall profitability, monitoring investment and reviewing cash gap analysis, and procedures for financial management including liquidity and loan analysis.

>December 11, 2007    
Business Insurance:  Protecting Your Business and Employees
Is your company in a position to survive an unforeseen circumstance? How do you determine the proper level of Key Man insurance? Has your company set up adequate disability cross purchase insurance coverage?

Topics include buy/sell agreements, disability buy out, and key person insurance.

>March 13, 2007    
General Session
Join our panelists for an introduction to the seminar series.  This meeting will be an open forum to address your questions and concerns about your business ideas.  Comments and suggestions will be worked into agenda for subsequent meetings.

>April 10, 2007 
  

Protecting Your Business' Assets:    An Introduction to Intellectual Property
Whether you're running an established company or are just starting out, most businesses own or use intellectual property of some type.  Did you design a logo? Are you creating a brand for your company? Did you develop a new product or have a special recipe to protect? Do you see an IPO or franchise opportunity in your future? You've worked hard to start your business - make sure your intellectual property assets are protected.

This session will cover the fundamentals of patent, copyright, trademark and trade secret law.  By the end of the program you will have a better understanding of your IP rights, how to manage and minimize your legal risks and know when to seek the advice of an IP expert.


Your IP needs are unique to your business so find out what works best for you. Our panel will address your questions and allow plenty of time for feedback. 

>May 8, 2007    
Accounting for Your Business -- Getting it Right From the Start

Starting a new business or running an emerging company takes time, energy and passion.  You realize that you must focus on your customer or client to make your business grow, but what do you need to know about the financial picture? 

It’s easy to see money coming in and money going out, but are you profitable?  Looking at the bottom line can often be misleading.  Many early stage and emerging businesses do not have in-house financial professionals, so we’ll help give you the tools to help analyze your operations. 

We’ll discuss payroll and monthly accounting issues, company structure, exit strategy, managing growth, etc.  Our discussion will include suggestions for accounting systems and tax planning. 

>June 12, 2007    
Financing Your Business Ideas
Small business is a big responsibility. Start small - think big. Our Business Finance Seminar can help by providing the knowledge you need to grow your business – from obtaining financing to finding the right deposit products. We make your business our business.



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